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Every Gets 1st Tour Win At Bay Hill – 6 Things You Need To Know

ever-callaway

By:
Jeff Newton

It seems like Matt Every is in the hunt every week, and the first year Callaway staffer broke through in a big way on Sunday with his 1st Tour win at the Arnold Palmer Invitational. Here are the 6 things you need to know about Matt’s huge win:

1. The Callaway/Odyssey equipment that Every used

Big Bertha Driver (9°) – Fujikura Motore SPD VC 7.0x
X2 Hot Pro 3-wood (15°) – Aldila Tour Blue 75x Shaft
Apex Pro Irons (4-PW)
A Callaway SR 3 Golf Ball
52° Mack Daddy 2 Wedge (S-grind, 12° of bounce)
56° Mack Daddy 2 Wedge (S-grind, 14° of bounce)
60° Mack Daddy 2 Wedge (C-grind, 8° of bounce)
Odyssey White Hot Pro #9 Putter

His Big Bertha Driver is cut to 44 ¼” with 1.5” total tipping and a Fujikura Motore SPD VC 7.0x. The Advanced Adjustable Hosel is set to a Neutral directional bias and a -1 Loft Adjustability. The Adjustable Perimeter Weighting slide is set at 0.

His X2 Hot Pro 3-wood is cut to 42 7/8” with 1.5” total tipping and an Aldila Tour Blue 75x Shaft.

Now to the rest of the good stuff on his maiden PGA Tour win:

2. It was his first week playing An SR 3. Good way to start!

This was Every’s first week playing with a new SR 3 Golf Ball. According to our Tour Reps, he switched to an SR 3 because of the “phenomenal feel” and consistent distance control it gave him with his irons. He also loved the distance and accuracy off the tee with his driver and 3-wood while using the ball.

Every’s win added to the new SR 3’s incredible run on the PGA Tour, highlighted by two wins in 3 weeks (Patrick Reed won with it two weeks ago at the WGC-Cadillac Championship).

It’s designed specifically to deliver the best aerodynamic performance for swing speeds of 105 mph and above. You can learn more about SR 3 and the rest of our Speed Regime lineup in this Callaway video.

3. Another Tour victory for the Big Bertha Family

Big Bertha and Big Bertha Alpha have been dominant on Tour in 2014. Players have been drawn to the #BerthaLong distance (of course) and total performance…and guys are winning with the drivers in their bag. Now you can add Every to the list after he used his Big Bertha to win at Bay Hill.

4. His iron game was on point

Following his victory, Every said “I was just pure with my irons. I knew where my ball was going.” Playing with Apex Pro Irons in his bag, the Callaway staffer hit 72.2% of greens for the week (T7 in the field).

5. A hot putter helped

He putted beautifully all week with an Odyssey White Hot Pro #9 Putter. He was T1 in the field in birdies, 3rd in strokes gained – putting and 3rd in putts per GIR. Every first moved into the putter at the Honda Classic – looks like it was a good choice.

6. He’s in good Callaway company on the FedExCup

With the victory, Every moved up to 7th in the FedExCup standings, joining fellow Callaway staffers Patrick Reed (2nd), Harris English (4th) and Chris Kirk (6th) in the top 10.

Congratulations to Matt on a great win!

For more on Matt and all our staffers, take a look at our #TeamCallaway page.

Last week, Matt was also one of our headliners at our Kings of Distance live stream event at the Annika Academy. You can watch the replay here.

UPDATE: The day after his win, Every called in to the Callaway Talks Podcast to talk about his victory, the new ball, how he handled the nerves, and what it will mean to play at Augusta. You can listen to the podcast here or on iTunes.

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